Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdReady is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 AdReady has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Health, Car Buying and 74 other categories.

2 Sanoma is leading in News & Media, Arts & Entertainment, People & Society, Newspapers and 31 other categories.


1 Sanoma is leading in most countries, including Finland, Denmark, Norway, Sweden and 14 other countries.

2 AdReady is leading in United States, Canada, Japan, India and 12 other countries.