Market Share by Top Websites

1 AdRiver is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Atlas is clearly lagging behind, losing to AdRiver in all segments.

Websites Categories

1 Atlas has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 181 other categories.

2 AdRiver is leading in Automotive Industry, Science, Home & Garden, Social Sciences and 18 other categories.

Geography

1 Atlas is leading in most countries, including United States, Brazil, United Kingdom, India and 140 other countries.

2 AdRiver is leading in Russia, Ukraine, Belarus, Kazakhstan and 22 other countries.