Market Share by Top Websites

1 AdRiver is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Emediate is clearly lagging behind, losing to AdRiver in all segments.

Websites Categories

1 Emediate has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 142 other categories.

2 AdRiver is leading in Autos & Vehicles, Computer & Electronics, Video Games, Software and 51 other categories.


1 AdRiver is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 48 other countries.

2 Emediate is leading in Sweden, Denmark, Finland, Norway and 41 other countries.