Market Share by Top Websites

1 AdRiver is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, NUI Media for Publishers is clearly lagging behind, losing to AdRiver in all segments.

Websites Categories

1 AdRiver has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Shopping and 173 other categories.

2 NUI Media for Publishers is leading in Reproductive Health, Consumer Electronics, Architecture, Football and 8 other categories.

Geography

1 AdRiver is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 77 other countries.

2 NUI Media for Publishers is leading in United States, Indonesia, India, Egypt and 7 other countries.