Market Share by Top Websites

1 AdRiver is leading in The Entire Web.

2 Sovrn is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Sovrn has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Food & Drink and 208 other categories.

2 AdRiver is leading in Marketing & Advertising, Construction & Maintenance, Automotive Industry, Financial Management and 14 other categories.


1 Sovrn is leading in most countries, including United States, France, Spain, Poland and 159 other countries.

2 AdRiver is leading in Russia, Ukraine, Belarus, Kazakhstan and 12 other countries.