Market Share by Top Websites

1 AdRiver is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Sovrn is leading in Top 1M Sites.

Websites Categories

1 Sovrn has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, People & Society, Shopping and 141 other categories.

2 AdRiver is leading in Arts & Entertainment, Business & Industry, Marketing & Advertising, Health and 60 other categories.

Geography

1 Sovrn is leading in most countries, including United States, United Kingdom, Canada, India and 68 other countries.

2 AdRiver is leading in Russia, Ukraine, Belarus, Kazakhstan and 46 other countries.