Market Share by Top Websites

1 AdRiver is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TradeDesk Ads is still behind AdRiver in all market share segments.

Websites Categories

1 AdRiver has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Shopping, News & Media and 139 other categories.

2 TradeDesk Ads is leading in Car Buying, Universities & Colleges, Restaurants & Delivery, Accommodation & Hotels and 37 other categories.


1 AdRiver is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 55 other countries.

2 TradeDesk Ads is leading in United States, Australia, Canada, New Zealand and 30 other countries.