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TradeDesk Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, AdRiver is clearly lagging behind, losing to TradeDesk Ads in all segments.
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TradeDesk Ads has better usage coverage in more websites categories. Including Vehicles, Science & Education, Health, Computers Electronics & Technology and 18 other categories.
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AdRiver is leading in Jobs & Career and Reference Materials.
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TradeDesk Ads is leading in most countries, including United States, Australia, Canada, United Kingdom and 131 other countries.
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AdRiver is leading in Russia, Ukraine, Kazakhstan, Azerbaijan and 11 other countries.