Market Share by Top Websites

1 Yahoo Display Network is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdRiver is still behind Yahoo Display Network in all market share segments.

Websites Categories

1 Yahoo Display Network has better usage coverage in more websites categories. Including Computers Electronics & Technology, Arts & Entertainment, Food & Drink, Games and 19 other categories.

2 AdRiver is leading in Heavy Industry & Engineering.


1 AdRiver is leading in most countries, including Russia, Ukraine, Kazakhstan, Azerbaijan and 45 other countries.

2 Yahoo Display Network is leading in Japan, United States, Taiwan, South Korea and 43 other countries.