Market Share by Top Websites

1 MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adrolays is clearly lagging behind, losing to MerchantAdvantage in all segments.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Health and 33 other categories.

2 Adrolays is leading in Clothing, Arts & Entertainment, Marketing & Advertising, Photography and 14 other categories.

Geography

1 MerchantAdvantage is leading in most countries, including United States, United Kingdom, India, Mexico and 13 other countries.

2 Adrolays is leading in Germany, Switzerland, Italy, Norway and 2 other countries.