Market Share by Top Websites

1 MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adrolays is clearly lagging behind, losing to MerchantAdvantage in all segments.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Shopping, Home & Garden, Business & Industry, Health and 32 other categories.

2 Adrolays is leading in Clothing, Consumer Electronics, Arts & Entertainment, Marketing & Advertising and 19 other categories.

Geography

1 MerchantAdvantage is leading in most countries, including United States, Canada, United Kingdom, Spain and 9 other countries.

2 Adrolays is leading in Germany, France, Austria, Switzerland and 2 other countries.