Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdScale is still behind in all market share segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 183 other categories.

2 AdScale is leading in Computer & Electronics, News & Media, Games, Software and 22 other categories.


1 AdScale is leading in most countries, including Indonesia, Brazil, India, Mexico and 90 other countries.

2 is leading in Germany, Switzerland, United Kingdom, Austria and 24 other countries.