Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AvantLink is still behind AdScale in all market share segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, People & Society, Sports, Business & Industry and 110 other categories.

2 AdScale is leading in Arts & Entertainment, Internet & Telecom, Computer & Electronics, News & Media and 70 other categories.


1 AdScale is leading in most countries, including Germany, Indonesia, India, Brazil and 109 other countries.

2 AvantLink is leading in United States, Canada, Australia, New Zealand and 7 other countries.