Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AvantLink is clearly lagging behind, losing to AdScale in all segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, People & Society, Sports, Business & Industry and 110 other categories.

2 AdScale is leading in Arts & Entertainment, Internet & Telecom, Computer & Electronics, News & Media and 71 other categories.

Geography

1 AdScale is leading in most countries, including Indonesia, Germany, Brazil, India and 106 other countries.

2 AvantLink is leading in United States, Canada, Australia, New Zealand and 11 other countries.