Market Share by Top Websites

1 AdScale is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DataXu is leading in Top 10K Sites.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, People & Society and 120 other categories.

2 DataXu is leading in Business & Industry, Autos & Vehicles, Health, Travel and 73 other categories.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, France and 121 other countries.

2 DataXu is leading in United States, United Kingdom, Canada, Australia and 15 other countries.