Market Share by Top Websites

1 AdScale is leading in The Entire Web.

2 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 133 other categories.

2 AdScale is leading in Arts & Entertainment, Internet & Telecom, News & Media, People & Society and 66 other categories.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, France, Brazil and 119 other countries.

2 DoubleClick Spotlight is leading in United States, United Kingdom, Poland, Canada and 51 other countries.