Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdScale is still behind Lijit in all market share segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 212 other categories.

2 AdScale is leading in Software, Social Network, Adult, Search Engine and 9 other categories.

Geography

1 Lijit is leading in most countries, including United States, France, Poland, Mexico and 151 other countries.

2 AdScale is leading in Germany, Indonesia, Ukraine, Israel and 38 other countries.