AdScale is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdScale has better usage coverage in more websites categories. Including Internet & Telecom, Computer & Electronics, News & Media, Games and 113 other categories.
MarketGid is leading in Arts & Entertainment, People & Society, Shopping, Humor and 68 other categories.
AdScale is leading in most countries, including Germany, Indonesia, Brazil, India and 102 other countries.
MarketGid is leading in Russia, Ukraine, Belarus, Kazakhstan and 24 other countries.