AdScale is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Mirando has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 96 other categories.
AdScale is leading in Games, Video Games, Sports, Shopping and 76 other categories.
Mirando is leading in most countries, including Brazil, Mexico, India, United States and 69 other countries.
AdScale is leading in Germany, Indonesia, Italy, Ukraine and 13 other countries.