Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Paid-To-Promote is clearly lagging behind, losing to AdScale in all segments.

Websites Categories

1 Paid-To-Promote has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Beauty & Fitness and 106 other categories.

2 AdScale is leading in Internet & Telecom, News & Media, Games, Video Games and 85 other categories.


1 AdScale is leading in most countries, including Germany, Indonesia, Ukraine, Russia and 120 other countries.

2 Paid-To-Promote is leading in India, Brazil, France, United Kingdom and 45 other countries.