Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Platform161 is clearly lagging behind, losing to AdScale in all segments.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Computers Electronics & Technology, Arts & Entertainment, Games, Science & Education and 17 other categories.

2 Platform161 is leading in Vehicles, Business & Consumer Services and Home & Garden.

Geography

1 AdScale is leading in most countries, including Germany, India, Japan, Indonesia and 88 other countries.

2 Platform161 is leading in Netherlands, Sweden, Bulgaria, Belgium and 8 other countries.