Market Share by Top Websites

1 AdScale is leading in Top 1M Sites and The Entire Web.

2 Popin is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, People & Society and 165 other categories.

2 Popin is leading in Magazines & E-Zines, Sports News, Beauty, Baseball and 6 other categories.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, France and 126 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Korea Republic and 4 other countries.