Market Share by Top Websites

1 Smowtion is leading in The Entire Web.

2 AdScale is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Smowtion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, TV & Video and 161 other categories.

2 AdScale is leading in Social Network, File Sharing, Relationships & Dating, Email and 30 other categories.


1 AdScale is leading in most countries, including Germany, Indonesia, India, Brazil and 73 other countries.

2 Smowtion is leading in Argentina, Mexico, Spain, Peru and 45 other countries.