Market Share by Top Websites

1 Smowtion is leading in The Entire Web.

2 AdScale is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Smowtion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 156 other categories.

2 AdScale is leading in Social Network, Newspapers, Pets, Relationships & Dating and 41 other categories.


1 AdScale is leading in most countries, including Germany, Indonesia, France, Brazil and 98 other countries.

2 Smowtion is leading in Mexico, Argentina, Venezuela, Ecuador and 36 other countries.