Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spring Metrics is clearly lagging behind, losing to AdScale in all segments.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, People & Society and 158 other categories.

2 Spring Metrics is leading in Accommodation & Hotels, Clothing, Home & Garden, Car Buying and 24 other categories.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, France and 137 other countries.

2 Spring Metrics is leading in United States, Haiti and Oman.