Market Share by Top Websites

1 AdScale is leading in Top 1M Sites and The Entire Web.

2 Turn is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, Travel, Shopping, Accommodation & Hotels and 115 other categories.

2 AdScale is leading in Arts & Entertainment, Internet & Telecom, Computer & Electronics, People & Society and 66 other categories.


1 AdScale is leading in most countries, including Germany, Indonesia, India, Brazil and 84 other countries.

2 Turn is leading in United States, Japan, United Kingdom, Italy and 33 other countries.