Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Underdog Media is still behind AdScale in all market share segments.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, News & Media and 170 other categories.

2 Underdog Media is leading in Computer Security, Sports News, Weight Loss, Textiles & Nonwovens and one other category.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, France and 133 other countries.

2 Underdog Media is leading in United States, Malawi, Kuwait, Saint Lucia and 2 other countries.