Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdsenseCamp is clearly lagging behind, losing to PubMatic in all segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Games, Shopping, Video Games, Career & Education and 153 other categories.

2 AdsenseCamp is leading in People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 52 other categories.

Geography

1 PubMatic is leading in most countries, including United States, India, Spain, Mexico and 159 other countries.

2 AdsenseCamp is leading in Indonesia, Singapore, Timor-Leste and Kyrgyzstan.