Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdServerPub is clearly lagging behind, losing to Direct/ADVERT in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 141 other categories.

2 AdServerPub is leading in Soccer, Animation & Comics, Online, Graphics & Multimedia Tools and 7 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 60 other countries.

2 AdServerPub is leading in France, French Polynesia, Belgium, Morocco and 21 other countries.