Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdServerPub is clearly lagging behind, losing to Direct/ADVERT in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 146 other categories.

2 AdServerPub is leading in Animation & Comics, Online, Gambling, Lottery and 11 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 56 other countries.

2 AdServerPub is leading in France, Algeria, Belgium, Morocco and 30 other countries.