Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdServerPub is clearly lagging behind, losing to Direct/ADVERT in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 143 other categories.

2 AdServerPub is leading in Animation & Comics, Online, Graphics & Multimedia Tools, Equestrian and 7 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 57 other countries.

2 AdServerPub is leading in France, Belgium, Algeria, Switzerland and 23 other countries.