In terms of market share, AdServerPub is clearly lagging behind, losing to Impresiones Web in all segments.
Impresiones Web has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Adult, Music & Audio and 52 other categories.
AdServerPub is leading in Shopping, Classifieds, Photography, Science and 23 other categories.
Impresiones Web is leading in most countries, including Spain, Mexico, Argentina, Chile and 35 other countries.
AdServerPub is leading in France, Germany, Morocco, Algeria and 20 other countries.