Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdServerPub is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 113 other categories.

2 AdServerPub is leading in Classifieds, Photography, Animation & Comics, Online and 11 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Italy, United Kingdom, Germany and 79 other countries.

2 AdServerPub is leading in France, Morocco, Algeria, Madagascar and 12 other countries.