Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdServerPub is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Clothing, Coupons, Business & Industry and 44 other categories.

2 AdServerPub is leading in Arts & Entertainment, News & Media, People & Society, Games and 41 other categories.

Geography

1 Mercent is leading in most countries, including United States, United Kingdom, Canada, Russia and 28 other countries.

2 AdServerPub is leading in France, Germany, Belgium, Côte D'ivoire and 24 other countries.