Market Share by Top Websites

2 In terms of market share, AdServerPub is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 AdServerPub has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Games, News & Media and 44 other categories.

2 SmartContext is leading in People & Society, Business & Industry, Internet & Telecom, Video Games and 26 other categories.

Geography

1 AdServerPub is leading in most countries, including France, Germany, Morocco, Algeria and 26 other countries.

2 SmartContext is leading in Poland, United Kingdom, Russia, Ukraine and 17 other countries.