Market Share by Top Websites

1 Adservice Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Adservice Media in all segments.

Websites Categories

1 Adservice Media has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Finance and 112 other categories.

2 Banner Connect is leading in Pets, Programming, Government, Law and 2 other categories.

Geography

1 Adservice Media is leading in most countries, including Denmark, Norway, Sweden, Finland and 30 other countries.

2 Banner Connect is leading in United States, United Kingdom, France, Australia and 6 other countries.