Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adservice Media is still behind ExactTarget in all market share segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 153 other categories.

2 Adservice Media is leading in Financial Management, Banking, Telecommunications, Adult and 24 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Brazil and 83 other countries.

2 Adservice Media is leading in Denmark, Norway, Sweden, Finland and 5 other countries.