1
Exponential is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Adservice Media is clearly lagging behind, losing to Exponential in all segments.
1
Exponential has better usage coverage in more websites categories. Including Science & Education, Games, Arts & Entertainment, Community & Society and 18 other categories.
2
Adservice Media is leading in Finance and E-commerce & Shopping.
1
Exponential is leading in most countries, including United States, United Kingdom, India, Germany and 116 other countries.
2
Adservice Media is leading in Denmark, Sweden, Finland, Norway and one other country.