Market Share by Top Websites

1 GroupM Server is leading in Top 100K Sites and The Entire Web.

2 Adservice Media is leading in Top 10K Sites and Top 1M Sites.

Websites Categories

1 Adservice Media has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Finance and 106 other categories.

2 GroupM Server is leading in Autos & Vehicles, Music & Audio, Movies, Cooking & Recipes and 17 other categories.

Geography

1 GroupM Server is leading in most countries, including Germany, Poland, United Kingdom, Spain and 40 other countries.

2 Adservice Media is leading in Denmark, Norway, Sweden, Finland and 12 other countries.