Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adservice Media is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Sports and 106 other categories.

2 Adservice Media is leading in Business & Industry, Internet & Telecom, Finance, Shopping and 36 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, France, Brazil, United Kingdom and 80 other countries.

2 Adservice Media is leading in Denmark, Norway, Sweden, Finland and 4 other countries.