Market Share by Top Websites

1 Adservice Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Adservice Media in all segments.

Websites Categories

1 Adservice Media has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Finance and 110 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Computer & Electronics, Software and 12 other categories.

Geography

1 Adservice Media is leading in most countries, including Denmark, Norway, Sweden, Finland and 18 other countries.

2 Kitara Media is leading in United States, Canada, Turkey, Romania and 16 other countries.