Market Share by Top Websites

1 Adservice Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to Adservice Media in all segments.

Websites Categories

1 Adservice Media has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Finance and 117 other categories.

2 Merchenta is leading in Home & Garden and Magazines & E-Zines.

Geography

1 Adservice Media is leading in most countries, including Denmark, Norway, Sweden, Finland and 21 other countries.

2 Merchenta is leading in United Kingdom, Philippines, Malaysia, Australia and 7 other countries.