Market Share by Top Websites

1 Adservice Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Predicta is clearly lagging behind, losing to Adservice Media in all segments.

Websites Categories

1 Adservice Media has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Finance, Shopping and 95 other categories.

2 Predicta is leading in People & Society, Arts & Entertainment, News & Media, Music & Audio and 2 other categories.

Geography

1 Adservice Media is leading in most countries, including Denmark, Norway, Sweden, Finland and 26 other countries.

2 Predicta is leading in Brazil, South Africa, Mozambique and Argentina.