Market Share by Top Websites

1 Adservice Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to Adservice Media in all segments.

Websites Categories

1 Adservice Media has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Finance and 109 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Gay, Lesbian, & Bisexual, Education and 8 other categories.

Geography

1 Adservice Media is leading in most countries, including Denmark, Norway, Sweden, Finland and 25 other countries.

2 Total Media is leading in Israel, France, Japan, Nigeria and 5 other countries.