Market Share by Top Websites

1 httppool is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdShuffle is clearly lagging behind, losing to httppool in all segments.

Websites Categories

1 httppool has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 79 other categories.

2 AdShuffle is leading in Business Services, Beauty & Fitness, Weight Loss, Online and 16 other categories.


1 httppool is leading in most countries, including Bulgaria, Serbia, Macedonia, Slovenia and 26 other countries.

2 AdShuffle is leading in United States, United Kingdom, Mexico, Sweden and 6 other countries.