Market Share by Top Websites

1 Refined Labs is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdShuffle is clearly lagging behind, losing to Refined Labs in all segments.

Websites Categories

1 AdShuffle has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 33 other categories.

2 Refined Labs is leading in Autos & Vehicles, Business & Industry, Car Rentals, Shopping and 29 other categories.


1 Refined Labs is leading in most countries, including Germany, Switzerland, Denmark, Austria and 33 other countries.

2 AdShuffle is leading in United States, Canada, Venezuela, Nigeria and 2 other countries.