Market Share by Top Websites

1 SmartContext is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, AdShuffle is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 68 other categories.

2 AdShuffle is leading in News & Media, Health, Finance, Nutrition and 22 other categories.

Geography

1 SmartContext is leading in most countries, including Poland, United Kingdom, Germany, Ukraine and 18 other countries.

2 AdShuffle is leading in United States, Canada, Mexico, India and 5 other countries.