2
In terms of market share, AdSide is clearly lagging behind, losing to Cappsool in all segments.
1
Cappsool has better usage coverage in more websites categories. Including Finance, Gambling, Food & Drink, Hobbies & Leisure and 2 other categories.
2
AdSide is leading in Reference Materials, Adult, Arts & Entertainment, Lifestyle and one other category.
1
AdSide is leading in most countries, including Hong Kong, New Zealand, Philippines and Ukraine.
2
Cappsool is leading in United States, United Kingdom and India.