Market Share by Top Websites

1 Cobalt Group is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdSide is still behind Cobalt Group in all market share segments.

Websites Categories

1 Cobalt Group has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 58 other categories.

2 AdSide is leading in People & Society, News & Media, Computer & Electronics, Software and 32 other categories.


1 AdSide is leading in most countries, including India, Brazil, Philippines, Germany and 15 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, Mexico and 10 other countries.