Market Share by Top Websites

1 Cobalt Group is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdSide is clearly lagging behind, losing to Cobalt Group in all segments.

Websites Categories

1 Cobalt Group has better usage coverage in more websites categories. Including Vehicles, Computers Electronics & Technology, Finance, Adult and 13 other categories.

2 AdSide is leading in Reference Materials and Sports.

Geography

1 Cobalt Group is leading in most countries, including United States, Pakistan, India, Canada and 24 other countries.

2 AdSide is leading in Hong Kong and New Zealand.