Market Share by Top Websites

1 Kitara Media is leading in Top 100K Sites.

2 In terms of market share, AdSide is clearly lagging behind, losing to Kitara Media in all segments.

Websites Categories

1 AdSide has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Autos & Vehicles, News & Media and 49 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Internet & Telecom, Computer & Electronics and 27 other categories.


1 Kitara Media is leading in most countries, including Canada, Russia, United Kingdom, Belgium and 16 other countries.

2 AdSide is leading in United States, India, Brazil, Turkey and 15 other countries.