Market Share by Top Websites

1 Macaw is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdSide is clearly lagging behind, losing to Macaw in all segments.

Websites Categories

1 AdSide has better usage coverage in more websites categories. Including Reference Materials, Health, Lifestyle and Sports.

2 Macaw is leading in News & Media, Computers Electronics & Technology, Community & Society and Jobs & Career.


1 AdSide is leading in most countries, including United States, Hong Kong, New Zealand, Philippines and 2 other countries.

2 Macaw is leading in Indonesia, France, India, Singapore and one other country.