Market Share by Top Websites

2 In terms of market share, AdSide is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including Science & Education, Computers Electronics & Technology, Finance, Food & Drink and 7 other categories.

2 AdSide is leading in Reference Materials, Adult, Lifestyle and Sports.

Geography

1 MSN Ads is leading in most countries, including United States, Bulgaria, Canada, Czech Republic and 4 other countries.

2 AdSide is leading in Hong Kong, New Zealand and Ukraine.