2
In terms of market share, AdSide is clearly lagging behind, losing to Optimatic in all segments.
1
AdSide has better usage coverage in more websites categories. Including Reference Materials, Adult, Arts & Entertainment, Lifestyle and 2 other categories.
2
Optimatic is leading in Computers Electronics & Technology, Health, Jobs & Career, Business & Consumer Services and one other category.
1
Optimatic is leading in most countries, including South Korea, India, Pakistan, Portugal and 4 other countries.
2
AdSide is leading in United States, Hong Kong, New Zealand, Philippines and one other country.