Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdSide is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 AdSide has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Autos & Vehicles, News & Media and 60 other categories.

2 Optimatic is leading in Games, Online, Video Games, Fashion & Modeling and 13 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Algeria, Israel, Spain and 16 other countries.

2 AdSide is leading in Canada, India, Brazil, France and 7 other countries.