Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdSide is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 Popin has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Shopping and 65 other categories.

2 AdSide is leading in People & Society, Autos & Vehicles, Music & Audio, Software and 28 other categories.

Geography

1 AdSide is leading in most countries, including Brazil, India, United Kingdom, Canada and 34 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, South Korea and 26 other countries.