Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdSide is still behind Sanoma in all market share segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Shopping and 43 other categories.

2 AdSide is leading in People & Society, Autos & Vehicles, Computer & Electronics, Music & Audio and 37 other categories.


1 AdSide is leading in most countries, including United States, India, Brazil, Philippines and 16 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Sweden and 15 other countries.