AdsNative is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdsNative has better usage coverage in more websites categories. Including News & Media, Business & Industry, Law & Government, Government and 43 other categories.
IndieClick is leading in Arts & Entertainment, Music & Audio, People & Society, Shopping and 26 other categories.
AdsNative is leading in most countries, including United States, India, United Kingdom, Pakistan and 65 other countries.
IndieClick is leading in Russia, Hong Kong and Lebanon.