AdsNative is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdsNative has better usage coverage in more websites categories. Including News & Media, People & Society, Law & Government, Government and 56 other categories.
IndieClick is leading in Arts & Entertainment, Music & Audio, Shopping, Movies and 21 other categories.
AdsNative is leading in most countries, including United States, Poland, India, Pakistan and 55 other countries.
IndieClick is leading in Norway, Uzbekistan and Sweden.