In terms of market share, AdSolution is clearly lagging behind, losing to Aruba Media Marketing in all segments.
Aruba Media Marketing has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, News & Media, Travel and 53 other categories.
AdSolution is leading in Arts & Entertainment, People & Society, TV & Video, Movies and 22 other categories.
AdSolution is leading in most countries, including United States, India, Indonesia, Egypt and 36 other countries.
Aruba Media Marketing is leading in Italy, Czech Republic, Poland and Qatar.